GLOW WITH THE FLOW

Join us to give the Wayúu women a new beginning!
Glow with the Flow will empower generations of women and girls to come.
Although Hilo Sagrado has been working with the Wayúu communities for 5 years to help reduce food and water insecurity, ensure local children have access to education schemes, and increase the incomes of the traditional artisans, one aspect of gender and social inequity that we haven’t yet tackled is menstrual inequality. 
 
All product revenues goes towards the campaign.

WHAT IS THIS PROJECT ALL ABOUT?

This project aims to create a workshop for the women of the Wayúu community, where they will learn how to sew and make their own menstrual underwear. This will allow these women to become micro-entrepreneurs, to take ownership of their own labour, and to begin to free themselves from the extreme poverty they currently face and that has worsened over the last year of the pandemic.

For the Wayúu women, conventional period products are a luxury that they can’t afford. Not only are they far out of their budget, but they’re often impossible to source due to the remoteness of the communities. And so, instead of pads and tampons, local women rely on inefficient pieces of fabric and are forced to stay at home for the whole of their cycle to avoid being seen with stained clothing. Aside of distancing themselves from their friends and families, this isolation also means these women have to stop working, earning money, and seizing their abilities and talents.

For us at Hilo Sagrado, it became clear that if we want the Wayúu communities to achieve gender equality and to help local women feel liberated and free, we have to find a sustainable solution to this monthly issue. Access to period underwear will allow these women to live a normal life all year round, will promote gender and menstrual equality, and help these women to reach their full potential.

Not only will this initiative increase their income but will also bring access to much needed sustainable and safe menstrual products. And alongside the cost effectiveness of reusable menstrual underwear, this initiative will also help reduce the environmental impact of their period and prevent health problems associated with the use of disposable sanitary pads.

Yet this is not a problem unique to this community. In fact, you can't talk about global gender equality without talking about periods. For many women and girls around the world, traditional period products are too expensive and too difficult to find. We hope to use this project as a pilot together with Abury Foundation, that could be replicated around the globe.

WHAT IS THE PROJECT GOAL AND WHO IS THE PROJECT FOR?

The goal of this project is to create a workshop in which 16 women of the Wayúu community will be taught how to sew reusable cloth menstrual underwear. These will then be handed out across five Wayúu communities, giving 174 women access to much needed period products. They will also sell the panties, generating another source of income, which will allow them improve their quality of life, shrink the gender gap, and reduce the environmental impact of disposable sanitary napkins.

The people of the sun, sand and wind, Wayúu people are a traditional, indigenous community based in the la Guajira Peninsula, a desert region in the northeast of Colombia. Throughout history this tribe has battled Spanish conquistadors, modern Governments, and Mother Nature in order to keep their traditions alive.

This region has also struggled with a lack of economic resources and basic public services, which has produced high levels of social inequality and extreme poverty. The Wayúu people live in matriarchal communities which heavily rely on the trade of traditional craftwork. Yet this is not yet economically sustainable, as unfair local trade dynamics and an undervaluing of their work leaves them with little to no profits for economic growth. Here, weaving is not just a cultural practice handed down through generations of ancestors, but it is also the way in which they express themselves and tell their stories.

84% of the population live in poverty; 6 in 10 adults are illiterate; and some children are forced to walk up to 3 hours just to get to school. The community has the highest infant mortality rate of any region in the Colombia, with 34 deaths per 1,000 live births. Yet the absence of support and public funding from the state makes it incredibly difficult to better the situation and eliminate these social inequalities. Along with a lack of education schemes, the community is really limited by a shortage of job opportunities. Global warming has also increased the frequency and severity of the droughts faced by the tribes which threatens their crops and livestock.

The second phase of the initiative will see this project replicated around the world, particularly in indigenous communities across Africa. We hope to share our experiences and what we have learnt working with the Wayúu people in a manual that can be shared with other communities.

WHY WOULD YOU SUPPORT THIS PROJECT?

By supporting this project you will:
  1. Empower a group of women, helping them to become micro-entrepreneurs and to free themselves from extreme poverty.
  2. Help the Wayúu women take back the dignity of their period.
  3. Give women of this tribe access to reusable period underwear.
  4. Reduce the ecological impact of disposable period products; an individual goes through approximately 11,000 disposable period products in their lifetime, with each pad taking over 500 years to decompose.
  5. Help these women save money - menstrual underwear are much more cost-effective than disposable pads.
  6. Reduce health problems caused by disposable pads and the toxic chemicals often used in their production.
  7. Give these women the chance to reach their full potential, every day of the month.
  8. Help this project to be replicated around the world, bringing economic opportunities and reusable menstrual products to communities across the globe.
  9. Support a productive and sustainable project that is taking part in the fight for global gender equality.
  10. Tackle finantial crisis due to the Pandemic.

We have created these event for you to enjoy while making an impact.

 

HOW WILL WE USE THE MONEY IF THE PROJECT IS SUCCESSFULLY FUNDED?

The money raised will allow us to acquire the sewing machines, equip the workshops and teach the women how to sew and make the underwear. A percentage of the money will also be used to support the construction of the workshop.

The money will be used the following ways:

56%
Construction center

28%
Machines, materials and tools

16%
Training

WHO IS BEHIND THE PROJECT?

We are working in collaboration with Abury Foundation, Caring for Colombia, Kora Mikino and Somos Martina. If you would like to take part as well, you can donate here or buy any item from the new collection.

Hilo Sagrado

Based both in Berlin and Bogotá, since 2013, Hilo Sagrado, has implemented a model of inclusive development which recognises the deep cultural legacy and value of artisan communities in Latin America, and which seeks to empower women with the tools that allow them to improve their quality of life. Through education, economic empowerment and sustainable development, their aim is for the communities that they work with to become self-sustainable, to provide women with the necessary tools to become micro-entrepreneurs, to take ownership of their own work, and to escape from extreme poverty.

 

Abury Foundation

Abury Foundation is a German foundation that aims to create opportunities for development and intercultural exchange - which helps to improve understanding between different cultures and communities.

We aim to achieve this by initiating and enabling numerous projects that are in line with the three causes that guide our work: children’s education, female empowerment and community development. We believe that everyone deserves the chance to take their future into their own hands. Success for us means making this possible and helping people reach their inner potential. We believe that education is the key that unlocks the door to success.

“Our goal is to create environments where potentials can unfold!”

 

Caring For Colombia

Caring for Colombia is a 501(c)(3) Nonprofit Organization that builds bridges and mobilizes resources between U.S. donors and organizations to empower high-impact social projects in Colombia. Since 2003 we foster strong relationships with local leaders and institutions that inspire transformation in the most vulnerable communities.

We aim to be a home for Colombian residents and expats as well as anyone moved to help vulnerable communities in Colombia. We want to be a resource for donors to find the tools, the projects and the inspiration to give and become part of Colombia’s transformation.

 

Kora Mikino

Kora Mikino is a company that seeks to revolutionize women's menstrual care, eliminate the cultural taboos around menstruation and ‘free the natural flow of all stigmas’. They are striving for an emancipated, fair and sustainable flow for all, and to give people around the world access to menstrual products without polluting the environment or creating dependencies.

 

Somos Martina

Somos Martina is a company that is bringing reusable menstrual underwear to the Latin American market. Based in Bogotá, they want to change the way the Colombian woman views her period. Through their social media platforms, they spread messages of menstrual education, the power of the female body, and self-love.

 

WE NEED YOUR HELP

In order to fund this project, which we are eventually hoping to spread to indigenous and tribal communities around the world, we have launched a fundraising campaign. If you too want to contribute to bringing these women one step closer to our end goal of gender equality and to empower the Wayúu women to transform their periods into a source of dignity and pride, please consider buying some of our beautiful Wayúu-made products. Remember that 100% of the revenue from purchases from the new collection will go towards the glow with the flow campaign.

THANKS FOR YOUR SUPPORT